Project Scope
MARKET: North America |
INDUSTRY: Digital Publishing |
CATEGORY: Onshore / Offshore (BOT) |
TAGS: #BOT #OffshoreTeam #DigitalPlatform |
The Context: Scaling Product Development Without Operational Complexity
A North American digital publishing software provider needed to enhance its yearbook creation platform to support both Print and Digital Editions within a single workflow.
The company required scalable engineering capacity aligned with long-term product development goals, while maintaining full control over technology and roadmap direction.
However, building an in-house team with the required speed, cost efficiency, and operational setup presented significant challenges.
The Challenge: Delivery Bottlenecks and Limited Scalability
The existing setup limited both efficiency and growth:
Key challenges:
- Duplicated workflows: Print and digital editions were developed separately, increasing effort and complexity
- Manual processes and low productivity: Synchronization between formats required manual intervention, slowing delivery
- Limited scalability: The platform struggled to support more schools and seasonal demand spikes
- Operational constraints: Scaling the team quickly while maintaining quality and control was difficult
The Solution: A BOT Model for Scalable Offshore Delivery
Success Software implemented a Build–Operate–Transfer (BOT) model to establish and scale a dedicated offshore team aligned with long-term product goals.
Build Phase: Team and Foundation Setup
Establish the team, infrastructure, and delivery model.
- Defined team structure aligned with product roadmap
- Recruitment and onboarding of engineers, QA, and BA roles
- Setup of development infrastructure and workflows
- Governance, communication, and delivery standards
Operate Phase: Delivery and Optimization
Run and scale delivery with continuous improvement.
- Day-to-day team operations, staffing, and performance management
- Development of a unified digital publishing platform
- Streamlined workflows across print and digital production
- Continuous improvements in productivity, quality, and scalability
Transfer Phase: Ownership and Continuity
Enable full transition to client ownership without disruption.
- Handover of systems, processes, and documentation
- Continuity of team structure and delivery operations
- Full ownership of team, IP, and offshore entity
- Long-term control and independence
The Result: A Scalable Delivery Engine with Full Ownership
The BOT model enabled the company to transform its delivery capability:
- Unified print and digital workflows into a single system
- Improved productivity through automation and streamlined processes
- Scaled efficiently to support more schools and seasonal demand
- Built a dedicated offshore team aligned with long-term goals
- Achieved full ownership of team, processes, and intellectual property
Instead of relying on external vendors, the company established a sustainable, fully owned offshore delivery capability.
Delivery Model and Execution
A dedicated offshore team designed for long-term product development and scalability.
Team Structure (8 specialists)
- 1 Project Lead
- 1 Business Analyst
- 4 Software Engineers
- 2 QA Engineers
Approach
- Dedicated offshore team model
- Continuous delivery aligned with product roadmap
- Scalable team structure based on growth needs
Technology Stack
- Frontend: Vue.js, Canvas
- Backend: Ruby on Rails, REST API, MySQL, Redis
- Infrastructure: AWS
- Tools: Jira, GitHub, Jenkins, Sonar, Slack, MS Teams
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